The standard targeting from the beginning will be a factor that helps you not only optimize when running Zalo ads. With Facebook, the closer the target is to the target audience, the more “standard”, through demographic characteristics, location, interests, behavior, device used, relationships, … However, , compared with Zalo should not target so deeply, for 2 main reasons:

Firstly, the Zalo Ads system has not yet allowed to target so many features.
Second, the way Facebook and Zalo calculate money is completely different

+ With Facebook, the platform will calculate according to CPM (Cost per 1000 impressions – price per 1000 impressions), your ads are displayed for a fee, you have to recharge the card immediately to continue, so target Standards will help you optimize your budget.

+ With Zalo, the calculation is completely opposite: Currently, Zalo calculates according to CPC (charges per click), CPA (charges per contact). Every click you will lose money and unlimited impressions.

When Zalo agency forms on this website, you must ensure that:

Web must have enough information about products, services, policies, shipping,…
Product or business introduction video.
Install Google Analytics tool to measure advertising campaigns, track customers.
Full of functions such as call button, registration for consultation so that customers can easily contact.
Set up online chat with customers.
Test various website templates to see which works best.

Businesses should use the form of Website advertising when they want to increase visits to the website to leave advice and initiate purchase orders. Or there is a need to increase traffic to mobile applications to increase app download rates. Some industries should apply this form of advertising such as fashion, children’s clothing, cosmetics, banking…

5 Criteria when choosing how to Run Zalo OA ads

how to Run Zalo OA ads does not allow the situation of “buying more”

– Did the consultant invite you to buy other services?
– What are the goals of the sales staff? Sell as much as possible?

But if the company has only one service, there will not be any other services to attract customers. This will help you feel more comfortable when you do not have to hear the sales staff open more offers for other services. Sometimes the word “sweet lure” makes you get carried away and forget the original purpose. 3 immutable principles to how to Run Zalo OA ads. This is exactly what everyone needs Zalo advertising

You want to do SEO? Then just listen to SEO advice is okay!

Reality proves that Zalo advertising is the shortest way when Zalo agency with the company Closing Orders will bring good revenue

how to Run Zalo OA ads

6 forms how to Run Zalo OA ads

In order to sell effectively on Zalo, it is one of the essential things that you need to have good content and write ads with the right customer insight. Running Zalo ads effectively and optimally is always a concern of many online sellers. Understanding your concerns, we would like to share how to run effective Zalo ads for our readers!

Notes when posting business on Zalo

To achieve business efficiency on social networking sites, the important factor is product image and content. Sometimes the content is not too careful, but the image must be sharp and attractive to the viewer.

The picture on Zalo is square and the higher the quality the better. You can add the shop name to the image or its own symbols instead of leaving the image blank, this will avoid copying from other business stores.

Doing business on Zalo is also a form of online business, so you need to pay attention to when naming your store. Simple, different and easy to attract customers. And also let customers remember your store longer.

Make full use of the QR code feature, because customers are afraid to go far, Zalo’s search features make it possible for them to find many reputable addresses near home. You can also use Zalo QR to print on the warranty stamp template or print on the packaging of your Zalo business store.

Take advantage of free messaging and calling on Zalo to save more for business.

The effect of Zalo agency brings ?

1/ Right on time:

Look 3 times to have a concept
Look 5 times to remember the brand
Looking 7 times is promoting the buying and viewing needs of ad viewers.

2/ Right object:

Target the right audience you need. Subjects 18-47 years old are those who:

Highly qualified.
High brand awareness.
Has a moderate to high income, is the one who decides on the family expenses
An influence on family, friends, relatives.

3/ Right message:

My layout design shows the right content Zalo advertising, the right message. Do not spread.

Taste advertising location Zalo

To confirm why you should use Zalo Ads Zalo advertising, let’s take a look at the following parameters:

Great purchasing ability: According to statistics from Zalo itself, out of more than 100 million users, the majority of Zalo users are concentrated in the 18-year-old age group. – 35. This is a young age group with extremely high shopping demand, the age group with the largest online purchase rate. Besides, according to Zalo’s statistics, men account for 62%. However, the goods for men have not developed much. This is a great opportunity for those of you who are in this industry. Women, although only 38%, have a higher percentage of online shopping, suitable for fashion and shopping items. Q&me’s survey shows that up to 63% of women surveyed have purchased online.

how to Run Zalo OA ads has enough resources to serve a wide range of customers

Medium and large specialized companies capable of serving a wide range of customers.

If a service has a small number of specialized personnel, they cannot afford to take on many projects. Therefore, they will focus on projects with large budgets. In other words, the customers of this group are “well-off” companies.

However, the number of small and medium enterprises in Vietnam accounts for 98.1% (results of the economic census in 2022). Thus to serve this object include:

Individuals and groups do freelance Online Marketing, not companies. When cooperating with this type, you take more risks, rarely have legal guarantees, no professional workflow. And that’s why sometimes you’ll come across surprisingly cheap prices!

Professional Online Marketing Company: by focusing on a single service, a company with about 50 employees or more has enough financial and human resources to serve many client companies, including companies have a small budget. Discover ways to make money with how to Run Zalo OA ads. Completely free and no ads Zalo agency

Please note, companies that provide a single service but are small in size are not necessarily specialized, they just do not have the financial and resources to expand many services. As for large companies, their business strategy is really specialization.

Zalo ads run for hire

Run form lead form (fill out form)

Price 2,000,000 VND/month:
– Budget running under 8,000,000 VND/month
– 1 month to write or change no more than 2 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.

Price 3,000,000 VND/month:
– Running budget from 10,000,000 VND to 15,000,000 VND/month
– 1 month to write or change no more than 3 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.

Price 4,000,000 VND/month:
– Running budget from 15,000,000 VND to 25,000,000 VND/month
– 1 month to write or change no more than 5 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.

Price 6,000,000 VND/month:
– Running budget from 25,000,000 VND to 50,000,000 VND/month
– 1 month to write or change no more than 8 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.

General information:

Create a free Zalo Official Account page
Customer: select region, age, gender
Select the link to access when clicking on Ads

Advertising Zalo package

Run the link to the website or Zalo OA

Promotional period is calculated as 1 month or calculated according to the number of commitments below whichever comes first. The price above the selected age range is not too narrow and the selected area must have Ho Chi Minh or Hanoi province, if the ad distribution area does not choose Ho Chi Minh or Hanoi, the price will increase by 20%.
Target customers: Choose 3 conditions: Region, gender, age
Create a page Zalo Page – Official Account and advertise on this page, hand over the page admin rights
Zalo Page for customers.
Uploading products to Zalo Page will cost a fee according to Zalo’s regulations
Advertising fee is only charged when a customer clicks on the ad

If using package 4,000,000 VND/month:
Reach commitment (timeline impressions): over 187,733 views
Commitment to the number of people clicking on your ad: over 1,200 clicks on your ad.

If using package 5,000,000 VND/month:
Reach commitment (timeline impressions): over 258.133 views
Commitment to the number of people clicking on your ad: over 1,450 clicks on your ad.

If using package 6,000,000 VND/month:
Reach commitment (timeline impressions): over 309.759 views
Commitment to the number of people clicking on your ad: over 1,800 clicks on your ad.

If using package 8,000,000 VND/month:
Reach commitment (timeline impressions): over 341.333 views
Commitment to the number of people clicking on your ad: over 2,133 clicks on your ad.

If using package 10,000,000 VND/month:
Reach commitment (timeline impressions): over 426.667 views
Commitment to the number of people clicking on your ad: over 2,666 clicks on your ad.

how to Run Zalo OA ads centralizes all resources for a single service

Many business owners often notice the total size of an online marketing company, but forget to consider how many services the company’s resources are allocated to.

For example, a company with 100 employees serving 5 types of Online Marketing (SEO, Google Adwords, Facebook, Email Marketing, Forum Seeding), would their SEO segment be better than a company that has existed for more than 5 years and has 70 HR only focuses on SEO services? Test your own conclusions!

One of the concerns of most business owners as soon as they contact a service consultant: is the consultant good at expertise? Or often “umm” many unknown things?

In many multi-service companies, one salesperson can “weigh” all services for consulting. While at a professional Marketing company, the consultant does not hold many fields, but only needs to have deep expertise in the field that the company provides. As a result, consultants are able to provide advice that is “closer” to your actual business case! 5 things you often overlook but are extremely important in how to Run Zalo OA ads. Not everyone knows how Zalo agency

So, if you find a medium to large specialized online marketing company that has existed for more than 5 years, please contact us to find out if it meets your needs! Often companies that offer a large-scale ownership service will not have many in the market.

Time to post ads

Whether running ads on Facebook, Instagram or Zalo, choosing when to post ads is really beneficial. When you post your ad right when a lot of people are using your app, you have a better chance of increasing your post’s reach.

The golden time to post suitable articles is: 7:30 am – 10:30 am, 15:00 pm – 18 pm, 19 pm – 23 pm.

More information: The article summarizes advertising forms on Zalo, the actual process show a Zalo advertising campaign and how to target the audience of Zalo Ads ads for you. Hope to help you find a solution for your business.

Zalo advertising for what?

You will have more customers.
You will sell more products.
You will have profits and more time to reinvest in something else.
In the end, you will experience the feeling of shaking your thighs enjoying coffee and answering customer service consultations instead of having to plug your face into the computer to worry about writing articles, groping around to edit ads..

” DO NOT LET CUSTOMERS OUT! “

Please rest assured to do business, how to Run Zalo OA ads let us take care of it !
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