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You need Increase live views on Zalo to increase customers and increase sales? Zalo marketing let us take care!
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Advertise Zalo Official Account
How to sell on Zalo effectively
How to increase interaction on Zalo
Difference between personal Zalo and Zalo OA
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Video is an effective way to attract viewers by conveying a visual and vivid message. Enhance brand awareness, generate interest from potential customers, and improve “closed” rates.
When you’re running a video clip ad campaign, I recommend testing different video templates at the same time to see which one is more effective. Before starting to run, you should determine what type of content the target customer group will be suitable for, and build the content accordingly.
Run 2-3 small ads at the same time and target a group of people. Then run a test to see which promotional video will be more effective. From there, we’ll keep the best performing ad. This will help you measure the CTR rate to come up with the optimal solution easily.
If you see an ad that has a high CTR but doesn’t sell, but a low ad gets more orders, you need to revisit this. You should change the content for the low CTR article to get good effect if the 2 ads are the same product.
Setting up a business store, what you should pay attention to is to name the store so that it attracts the attention of customers. The store name is very important, it is one of the factors that make the success of your store business. Store names are the features that make your business store unique. However, most of the time when business people start, naming the store is very difficult, even making mistakes that should not be.
The name of a store is the first thing customers remember, more or less it also ensures that customers will remember you. Naming your business is like building bricks in a building. When the bricks are in their right place and the next job is to build along those brick lines. If the tile is not placed correctly, it will make it more difficult to have the next laying structure.
Why should you choose Zalo service to advertise? Zalo advertising is a form of paid advertising for the purpose of bringing the image of a company, store, or business to a large community of Zalo users. This can be done according to one or more different goals, such as attracting users to visit the Website, attracting the target audience to sign up for an information form or increasing product awareness. products and services provided by the business.
If using package 4,000,000 VND/month:
Reach commitment (timeline impressions): over 187,733 views
Commitment to the number of people clicking on your ad: over 1,200 clicks on your ad.
If using package 5,000,000 VND/month:
Reach commitment (timeline impressions): over 258.133 views
Commitment to the number of people clicking on your ad: over 1,450 clicks on your ad.
If using package 6,000,000 VND/month:
Reach commitment (timeline impressions): over 309.759 views
Commitment to the number of people clicking on your ad: over 1,800 clicks on your ad.
If using package 8,000,000 VND/month:
Reach commitment (timeline impressions): over 341.333 views
Commitment to the number of people clicking on your ad: over 2,133 clicks on your ad.
If using package 10,000,000 VND/month:
Reach commitment (timeline impressions): over 426.667 views
Commitment to the number of people clicking on your ad: over 2,666 clicks on your ad.
Website advertising on Zalo is a form of support for businesses to introduce their websites and stores to Zalo users. In other words, this is a form of attracting users to click on the ad created by the business and redirect them to the website, helping the business increase traffic.
Website advertising on Zalo will be randomly distributed and displayed by the system on Zalo App and some applications in the Zalo Network ecosystem such as ZingMP3, BaoMoi, ZingNews, etc. With the form of Website advertising, you can: Transfer direct users to your affiliate page for purchase advice. Increase the number of people going to your app on mobile devices. From there, you can promote and market the store’s products to potential customers.
To create this type of ad, you need a Zalo Official Account and a business Website.
Charge form: CPC
Website advertisement form
In the published article, we have mentioned the reasons why Zalo becomes an effective and low-cost sales channel for you. In it, we also noted that creating ZaloPage is an option that can be highly effective. ZaloPage has many similarities with Fanpage when you sell products on Facebook, they only work best if there are a large number of interested users. This article will share some ways to help you solve this problem if you have not found the right solution when selling on Zalo.
Detailed table comparing the difference between 2 types of Zalo accounts
” DO NOT LET CUSTOMERS OUT! “
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When users go to the Zalo Page section in their account, there will be a Recent section used to display the Pages that are around them. You can take advantage of this feature of Zalo to advertise your Page by updating the store location accurately. With the current number of users, the ability to reach your location on Zalo will be very high! To attract more potential customers, publicizing the Zao OA location will be a great choice for individuals and businesses. This is a simple and completely free way for customers to find your business/store nearby.
Running ads on the Zalo ecosystem is so effective, so do you know how to do it yet? Let’s find out with us!
To run effective Zalo ads, you need to have a verified Zalo Official account available. Currently, it may take a little time (1 week to refill) for the new Zalo Official Account to be fully verified. Necessary documents should always be prepared to make the verification process more convenient.
Besides an Official Account, you need to prepare a payment method to top up the Zalo Ads system from the very beginning, right at the time of account creation. Currently, payment on Zalo has updated many forms of payment instead of only supporting international payments as before. You need to prepare enough money in your account.
Some popular ad formats that you should know: Message ads, Sticker ads, User log ads, Top categories ads.
Ads on Zalo are always limited to characters. Therefore, you should convey the message short, succinct. Avoid spreading lengthy messages that make it difficult for the reader to understand. This will become the reason for your ad campaign to fail.
You need to create Zalo Ads advertising content to attract attention with titles that strongly hit the user’s emotions and needs. According to many studies, people tend to make purchasing decisions based on emotions. On four basic emotions such as happiness, sadness, fear/surprise, anger/disgust to increase connection with customers. In addition, it is also possible to apply the form of “trending” to attract users. Peace is when we look back and see Zalo marketing is still with us, the bumps and thorns are unharmed. That’s how I know Increase live views on Zalo is always by my side when I need it, what are you waiting for Zalo agency.
Images always catch the reader’s attention first. Therefore, the image must ensure the correct size of the specified Zalo. Zalo Ads advertising images need to be designed vividly, intuitively and clearly. In particular, the images showing the product should be bright enough, showing the correct color and product properties. For example, a product ad image has a standard size: 1024×533 pixels or 500×500 pixels, size: 2MB.
1/ Right on time:
2/ Right object:
Target the right audience you need. Subjects 18-47 years old are those who:
3/ Right message:
My layout design shows the right content Zalo marketing, the right message. Do not spread.
After identifying and choosing for themselves one of the appropriate forms of advertising on Zalo, the next thing shop owners need to do is conduct that advertising campaign. First of all, to set up an advertising campaign, stall owners need a Visa/Mastercard card or an ATM account of any bank to pay advertising costs. After that, you just need to follow the steps below to be able to start advertising on Zalo.
You need to access the Zalo Ads advertising page with the created ad account and click “Create ad” right on the homepage interface. Then, depending on the purpose of each business/store or individual, choose the appropriate form of advertising on Zalo.
Whether your Zalo advertising campaign is really effective or not, identifying your target customers is a must. To help individuals, businesses/stores easily reach their right customers and achieve high efficiency, the interface page of Zalo Ads will optimize the display of PR posts, settings and suggestions. suitable ideas (Location, gender, age, background, other criteria,…) for you to freely choose.
Advertising on Zalo is more effective when the target customer file is narrowed
Note: Firstly, if you leave the location field blank, the Zalo Ads system will by default deliver your ads to all Zalo users nationwide. Secondly, advertising forms on Zalo are only aimed at Zalo users in the territory of Vietnam, it will not be possible for you to select groups of objects outside the above regulations.
All forms of advertising on Zalo have the same settings as above, but in order for advertising to be really effective, you need to prepare an effective communication and advertising content, and effective optimization with product images. tidy.
Note:
The size of the ad image is 1024×533(px) and the size cannot exceed 2Mb.
After the above contents are completed and submitted for approval, the advertising management team on Zalo Ads will consider the suitability of community standards. The review time will be about 60 minutes, the Zalo Ads admin will have a notification and feedback on the status of your ad.
Once approved, the ad will automatically deliver according to the time you initially set when creating the ad.
Step 1: Access to Zalo via phone number or scan QR code.
Step 2: Go to the ad creation page >>> Select ads Zalo Official Account >>> Select the page where you advertise on Zalo, then name the campaign and click the “create ad” button.
Step 3: Identify the target customer group, localize and select the audience (object, location, gender, age, range, …)
This step will have a table displaying the range of ads, for shop owners who can choose according to the content orientation of the ad.
Step 4: Calculate the cost balance to pay for the ad and schedule the ad run. In this section, businesses can choose the time for this ad to run, set the price per ad click.
Pricing form: calculated by the number of clicks on the ad (CPC) – you only have to pay when someone clicks on your Zalo OA ad.
Price 2,000,000 VND/month:
– Budget running under 8,000,000 VND/month
– 1 month to write or change no more than 2 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.
Price 3,000,000 VND/month:
– Running budget from 10,000,000 VND to 15,000,000 VND/month
– 1 month to write or change no more than 3 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.
Price 4,000,000 VND/month:
– Running budget from 15,000,000 VND to 25,000,000 VND/month
– 1 month to write or change no more than 5 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.
Price 6,000,000 VND/month:
– Running budget from 25,000,000 VND to 50,000,000 VND/month
– 1 month to write or change no more than 8 advertisements
– Based on the information provided by the customer, we design our own ads, write our own articles and customize the advertising audience to be the most effective.
General information: